Silverado Records’ “against the grain approach” (Billboard) is more evident than ever as the independent country music label announces the launch of its first imprint label, Silverado Texas, and promotes VP/A&R Aaron Chesling to President of Silverado Records.
“We have a passion for country music, and recognize the incredible amount of talent and artistry that exists in Texas,” said Silverado Records CEO Scott Thomas. “I am beyond excited to begin to connect Texas and Nashville and continue to showcase great country music to the world.”
Already establishing relationships in their new home, Brendon Anthony, Director, Texas Music Office, Office of the Governor has praised the label for investing in Texas musicians and creators, “We at the Texas Music Office are very pleased to welcome the Silverado Records team to Texas. One of our many goals is to work to bridge the gap between Texas and nationwide industry centers like Nashville and to provide Texan creators with the tools they need to create sustainable careers in the music business. By creating Silverado Texas, Scott Thomas and his team have made a real investment in our local industry. “
As part of expansion, longtime Silverado VP/A&R Aaron Chesling has been named President of Silverado Records. Chesling will oversee all of the label’s Nashville operations. “Aaron is a dedicated, passionate professional who has been involved in nearly every aspect of Silverado’s growth to date. As we embark on an exciting new chapter, his leadership in Nashville will empower our ambitions going forward and I have every confidence in his ability to further the mission,” said Scott Thomas, CEO,Silverado Records.
Silverado Texas also announced the hiring of established Texas-based musician and songwriter, Will Yates, as a consultant. Yates brings years of Texas know-how, experience and connections to the team, and will help shape the new imprint’s plans going forward.
Silverado Records has been charting new territory as an independent record label, getting the attention of industry and media alike through their unique approach, as profiled in Billboard earlier this year. The company prides itself in collaborative relationships with its artists and boasts an impressive roster of talent including David Adam Byrnes, Tyler Jordan, Ali Morgan and country music icon Joe Diffie. The company is a division of Exegan Media & Entertainment.
To learn more about Silverado Records go to SilveradoRecords.com or follow them on Facebook, Twitter and Instagram.